I'm a product leader with 12+ years in media and entertainment. I lead with strategy, think like a designer, and care deeply about the craft behind everything I ship.
Transformed the digital catalogue of 12,000+ shows into an industry-leading screening platform for content buyers, and gave sales teams a powerful pitching tool.
When in-person sales events were cancelled overnight, built and launched a virtual events platform in two months. So successful it was expanded throughout the COVID years to power the BBC flagship sales events.
Drove new show discovery and e-marketing systems through a full mobile-first re-platform, growing audiences and revenue.
Led a full re-platform and re-brand, introducing a new voting system and a shareable content strategy designed to maximise social reach and sponsor value.
Launched a self-service marketing platform for advertisers, replacing reactive manual processes and eliminating the risk of losing potential clients.
Elevated the brand with a fully custom website, overhauling the experience from a template-based platform using Claude Code.
Messy data, complex systems and competing stakeholders are internal problems. What people see and experience must always be considered, clear and intuitive.
The best commercial outcomes come from putting the user first. I keep business value front of mind in every decision, but I've learned that products which truly work for people are the ones that move the needle.
Psychological safety isn't soft. It's what unlocks great work. I actively build cultures where people feel safe to challenge, disagree and take risks, because that's where the best products come from.
“Peter has a reputation for focusing on realising business value and exemplary stakeholder engagement in order to deliver the best products in a highly effective manner.”
“An exceptional product manager with a deep understanding of audience needs, balancing business, technology and design constraints. Peter has a great eye for UX and visual design, always striving for the simplest and most appealing consumer experience.”
“A rare combination, who brings both cross departmental, big‑picture strategic thinking and consistently high‑quality delivery.”
“Peter brings quality and rigour to every task. His big picture thinking and deep understanding of product process means you are always in safe hands when he's in charge.”
© 2026 Peter Gibbons
London