I'm a product leader with 12+ years in media and entertainment. I lead with strategy, think like a designer, and care deeply about the craft behind everything I ship.
Grant Digital is a global social commerce agency and Gold-tier TikTok Shop Partner, founded by the TikTok alumni who helped launch TikTok Shop.
Replaced a template site with a fully custom brand website, then built an AI-powered staff hub that unites client performance data and tools. Both built with Claude Code.
BBC Studios is the BBC's commercial arm, creating globally loved brands and distributing programming to over 200 territories worldwide, generating £2bn+ in annual revenue.
Transformed the digital catalogue of 12,000+ shows into an industry-leading screening platform for content buyers, and gave sales teams a powerful pitching tool.
When in-person sales events were cancelled overnight, built and launched a virtual events platform in two months. So successful it was expanded throughout the COVID years to power the BBC flagship sales events.
Launched a self-service marketing platform for advertisers, replacing reactive manual processes and eliminating the risk of losing potential clients.
WhatsOnStage is the UK's leading theatre website, drawing over 800,000 monthly visitors and 2 million monthly pageviews, covering news, reviews and ticketing for West End and UK theatre.
Drove new show discovery and e-marketing systems through a full mobile-first re-platform, growing audiences and revenue.
Led a full re-platform and re-brand, introducing a new voting system and a shareable content strategy designed to maximise social reach and sponsor value.
Self-initiated products, designed and built end-to-end using AI-assisted development.
Built around a genuine gap: no great way to record the shows you've seen and keep track of what's coming, across web and native iOS.
Turns concert tickets, a show or a trip into a digital ticket the recipient pulls from its sleeve or scratches out of gold foil. A paid upgrade personalises it with a photo, custom words and occasion wrapping, and adds email delivery.
Messy data, complex systems and competing stakeholders are internal problems. What people see and experience must always be considered, clear and intuitive.
The best commercial outcomes come from putting the user first. I keep business value front of mind in every decision, but I've learned that products which truly work for people are the ones that move the needle.
Psychological safety isn't soft. It's what unlocks great work. I actively build cultures where people feel safe to challenge, disagree and take risks, because that's where the best products come from.
“Peter has a reputation for focusing on realising business value and exemplary stakeholder engagement in order to deliver the best products in a highly effective manner.”
“An exceptional product manager with a deep understanding of audience needs, balancing business, technology and design constraints. Peter has a great eye for UX and visual design, always striving for the simplest and most appealing consumer experience.”
“A rare combination, who brings both cross departmental, big‑picture strategic thinking and consistently high‑quality delivery.”
“Peter brings quality and rigour to every task. His big picture thinking and deep understanding of product process means you are always in safe hands when he's in charge.”
